Japanese Bagels are Stupid

Let’s say you happen to wander into your local Lawson’s (my favorite of the combini chains, and also the one closest to my house) in search of a sweet treat. Perhaps you might spot these cute, colorful little guys in the dessert cooler and debate picking them up.


They are not macarons. They are not cute little cakies. They are an abomination, pretending to be bagels. That’s right, bagels. “Sweet Petit Bagels” to be exact. Think of them instead as a mouthful of sadness.

It's a trap!

They have all the bland gumminess of frozen bagels, and none of the sweet cakey-ness that their colorful appearance would have you believe. The only redeeming factor is the fruity cream cheese filling, of which there is far too little of to balance the terrible dryness of the bagels themselves.

I grew up in predominantly Jewish neighborhood. I have family in New York, and have spent extensive time in the city. I lived in Montreal for 5 years. I know from bagels, and these? These are not bagels.

Do you think they look good, or gross? Usually Lawson’s has quite lovely desserts, but their most recent series has been kind of hit or miss. These are a serious miss. Lawson, I am disappoint.


About superhappyawesome

Living in Japan!
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26 Responses to Japanese Bagels are Stupid

  1. Blue Shoe says:

    Bonus points for the Akbar in the caption.

    Yup, one of the things I look forward to eating when I go home. I’m originally from Long Island, so I too know good bagels!

    There’s actually a place somewhere near Osaka with really good bagels that my friend has bought and brought over a couple times…gotta find out where.

  2. Haikugirl says:

    Haha – they look yummy! Shame. 😦

  3. Kaori says:

    They look like macarons. Can’t even imagine how it would taste…bagels? Shame.

  4. Rene says:

    That’s the most deceiving looking bagels I’ve ever seen! Maybe someone messed up the bagel recipe with the macaron’s.

  5. DriverBob says:

    Oy gevalt those meshuggina Japanese have some chutzpah calling that a bagel.

    (yes, I googled the spellings)

  6. Anna says:

    “I am disappoint.”


    Their desserts can be very deceiving indeed.

  7. Sarah says:

    Oh man, that’s tragic. Bad bagels that look like macarons are the sad.

  8. Alyce Wilson says:

    I can only imagine your reaction must have been similar to the face my little Kung Fu Panda makes when he thinks he’s getting sweet potatoes (yum!) and gets carrots (yuck!) instead.

    • Haha, it was totally a bait and switch! Darn those dastardly carrots! Masquerading as sweet potatoes! “This mouth is only big enough for one orange vegetable, and carrots, you’ve got to go!”

  9. kari says:

    even the “normal” kind of japanese bagels are stupid…. i’m from montreal… i miss bagels!!!

    but thanks for the warning, cuz those don’t even look like bagels at all!

  10. Nick Oba says:

    Bwahahahaha! This is EXACTLY the reaction I had when I discovered “California maki” (supposedly a version of sushi but how can it be, with bits of FROOT in it?) when visiting the US in the 1990’s. I then discovered that they aren’t so bad as long as I pretend I know nothing about real sushi. Hey, I bet those ‘bagels’ are awesome if you put your bias aside. Are they selling well? More colors may be coming soon, woo! Polka dot bagels, anyone?

    • I think even if I suspended my preconceptions of “bagel” these would still be awful–gummy and dry! There is potential here, though–the filling was actually pretty nice. So maybe if they reworked (and added polka dots!) these could be awesome!

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  13. ichigomochi says:

    Those remind me of that one episode of spongebob square pants where he made a new burger called pretty patties.

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